I wrote a post not long ago about using Pinterest and how it can help you as a writer to organize ideas and research. If you’re not familiar with Pinterest, then this post is a good introduction to the picture pinboard concept of Pinterest.
If you already use Pinterest (or are interested in getting started), here are 5 quick tips about how you can use this site to boost your writing or market your books.
Pin pictures from your blog or website
This is probably the most important one for increasing your online exposure and boosting traffic to your website. If you have pictures on your website and blog posts, then when people find those images on Pinterest, there will be the automatic link back to your website. Have you ever found a cool new website because you followed a link on a pin? Well, others can find your website the same way!
Use secret boards for research and ideas
Do you have a place where you collect images and links for inspiration? Pinterest offers something called “secret boards” that only you can see, so you can now create boards for research or WIPs (works in progress) without making everything public. When the time is right, you can make the secret board public if you want, or transfer some of the pins to a public board.
Have a board (or several) for your books or other writings
If you’ve published a book (or even articles on other website or blogs) you can pin these. Pin your book cover from Amazon – then the link will take users right to your book. If you’re working on a project that you do want to share with the world, then a Pinterest board of your research and inspiration will help you gain followers and fans even before the book is out.
Have a board (or several) for stuff besides your writing
Your fans want to get to know you as a person. They may love the gritty thrillers that you write (and they follow all of your related pinboards), but they’d probably also like to know that you love dogs and that you enjoy hiking.
There’s nothing wrong with having non-writing boards, as long as it’s part of the public image that you want to share.
Make sure your profile is up-to-date
This goes for any social media. Make sure your profile picture on Pinterest matches your profile picture on your Facebook fan page and your picture on your website. On Pinterest, profiles are pretty bare-bones, but there is space for links to Facebook, Twitter, and a website. If you have any of those, make sure you link them to your Pinterest account – and then make sure that you keep all of those profiles clean and up-to-date. Nobody wants to track down their favorite author online only to discover that said author hasn’t tweeted in two years or hasn’t gotten around to listing their newest book on their website.
Do you use Pinterest for your writing? What’s your favorite thing about Pinterest?