In the ever-changing sea of social media, techniques can change on a weekly basis, it seems. That sure-fire tactic that worked last month is now totally useless. But some things don’t change. I originally wrote this post almost three years ago, and even as I’ve learned more about using social media as an author (and worked professionally in social media), these points are still valid.
So in no particular order, here are five sure-fire ways to annoy your followers and alienate your readership. If you’re tired of the decent or even excellent success you’ve been having with your social media, then try these tips to make everything worse.
Write in ALL CAPS
All capital text is the type-written form of shouting, and shouting for no good reason drives people away by the hundreds. Why save all caps for only URGENT STUFF when you can confuse and irritate your fans by making EVERYTHING SEEM URGENT? Continue reading
I have not been very active in the blogosphere or on social media for the past two weeks. Normally I am one to preach about the importance of being consistent with your blogging or social media postings. Consistency does indeed count for a lot, but hopefully I’ve built enough of a following that my two-week absence hasn’t cost me all of my supporters. (Right? I say, dear follower, isn’t that right?)
Anyway, my excuse is that I was moving. Across the country. I’ve lived in Virginia my entire life, and I decided to move to Idaho. And I drove the whole way (well, my sister drove with me. She awesomely gave up a week of her life so I wouldn’t have to drive solo cross-country). But still, I spent a week either driving, navigating, or passed out in a hotel room. I didn’t have phone or internet signal a lot of the time (sometimes it was enough for the GPS, sometimes not).
After the drive, I’ve spent the last few days getting settled in the room I’m temporarily renting, putting my stuff in storage, learning my way around town, etc., etc. And so finally, for the first time in two weeks, I have a chance to sit down and write. Continue reading